American Classic Muscle

A working classic Cast an eye on a rare collector's item. El Camino. Takes on half-ton loads with a hefty frame and a six-and-a-half-foot-long cargo box. Takes it easy on standard Superlift air-adjustable rear shock absorbers. And there's a Positraction rear axle available for holding down spins. So load up. And load on the goodies. Like Strato-bucket seats, air conditioning, tach... the works. Everything goes with El Camino's snappy standard or custom interior. El Camino goes with more than 60 power-train combinations. Order from two Six and five V8 engines up to 350 horses. Match up your power plant with one of five manual and two automatic transmissions. Then put some teeth into your combo with the right axle ratio. For the right safety features, check El Camino's new set of standards: GM-doveloped energy-absorbing steering column, four way hazard warning flasher, dual master-cylinder brake system and many more. Get a load of El Camino at your Chevy dealer'...

Well done... with everything Pille on the goodies and build your El Camino into the sweetest two-seater ever to make the scene. Add anything from vinyl roof above to broadloom below. Play it cool with air conditioning, tach, power windows and the like. Power it the way you want-from two Sixes and five V8's ranging up to 390 horses. And trigger it with one of four manual or two automatic transmissions. When you're through, you'll have to check the sticker to know it's not an SS 396 inside. Yet outside, you'll have a hardworking hauler that'll pull its freight — up to half a ton. You select the sensational - Chevy provides the safety elements. Items like a new dual master cylinder brake system, new GM-devetoped energy-absorbing steering column and many others. See your Chevy dealer for details... Chevrolet El Camino

In rare form Lean. Clean. Class. El Camino is a breed apart. Set foot in it and it'll set you apart. Under that cool cover breathes a road machine that's powered to please. Start with a choice of two sixes and five V8's all the way up to 350 horses. Wind up with one of four manual or two automatic transmissions. Deck out the cab in a standard or custom interior. Then run wild with personal effects like AM-FM radio. Strato-bucket seals. Positraction rear axle, tach . . . tailor to taste. El Camino pampers you like no other pickup. Loves to labor too. Pile on a half-ton payload and feel it ride, handle, corner and brake like a charm. Superlift air-adjustable rear shock absorbers keep you on the level. On the safety side, El Camino has you surrounded: the GM-developed energy-absorbing steering column, plus-padded instrument panel and a lot more. Get the goods on El Camino from your Chevrolet dealer... Chevrolet El Camino

Yon don't have to turn the key to be moved by it. If you gravitate helplessly toward every Pontiac you see, you're simply human. Pontiac's heroic good looks have been winning friends and influencing other cars for years now. And when you slip inside one, you'll find that our interiors give our exteriors a stunning run for their money. That Bonneville, for example, carries an electric clock and a walnut-trimmed instrument panel and steering wheel as standard fittings. (As well as front and rear seat belts — be sure to use them.) Underneath it all, of course, It's pure Pontiac. Which means a velvet, Wide-Track ride and V-8's up to 376 hp. So if you're moved by our picture down there, wait until you twist the key on the real thing!

It isn't extravagant, imported, or fattening, but man will you like it. Now that we've told you what it isn't, let us tall you what it ts. This is an SS 396, a machine for the guy who'd rather drive than fly: a Chevelle with a 396-cu.-in. Turbo-Jet V8 that produces 325 hp in standard form. 360 hp in a special form you con order, and 375 hp in extra-special form. It's a Chevelle with such added bits of refinement as stifter springs and shock absorbers, red stripe tires and a 3-speed transmission with floor-mounted shift. All standard, of course, to make it go where it's pointed. indulge yourself  The Chevrolet Way

ONLY A MAN WITH A HEART OF STONE COULD WITHSTAND TEMPTATION LIKE THIS. You can wear a blindfold. have your wife tie you to the old family sedan, lock up the checkbook, anything of the kind; but Mister, if you ever hankered to buy a sports car, you're about to become the owner of a new Corvette Sting Kay. Sensible talk about the family budget, the good years left in your present car, any kind of rational thought, forget it! Here's why: The new Corvette Sting Ray, available in sport coupe or traditional convertible model, takes all the excellent characteristics of earlier Corvettes and multiplies them by two. The previous Corvette was the world's most exciting sports car for the last five years, and this new one shows every indication of keeping the title for the next live. It has fully independent rear suspension, bigger self-adjusting brakes, retractable headlights, a V8 engine that's prettier than most girls, and new extra-cost options like a four-speed all-synchro t...

Chevy puts the purr in performance! That new V8 in the '57 Chevrolet is as quiet as a contented cat and as smooth as cream. And it's cat-quick in response when you ask for action! No household labby sitting! in a sunny window ever purred more softly than Chevy's new V8 engine. It's so kitten-quiet and cream-smooth that you can scarcely even tell when it's idling. But when you nudge the accelerator, you know it's there, all right! It pours out the kind of velvety action that helps you he a surer, safer driver. Its right-now response keeps you out of highway emergencies. It overpowers steep hills with such ease they seem like level landscape. New Chevy V8 engine options put up to 245 high-compression horsepower under your command. With 282 cubic inches of displacement, this beautifully designed V8 is a new, bigger and better edition of the engines that have put Chevrolet at the top of the perfomance ladder. It's sassy, sure - but as tame to your t...